influencer marketing

Become an influencer

influencer marketing

It’s the coolest location agnostic job you could have ever dreamed of. Becoming an influencer on social media. Anyone who is someone with rave worthy expertise in a chosen field is wielding king sized clout in this space, with a following to match. Here’s how you can work out your own ninja plan to scoop up a gigantic ‘likes’ and ‘followers’ to zoom ahead

Circle your Cause

Fine, you ain’t an activist, but there must be something that gets those antennae going. Zero in on your area of interest and immerse yourself. It could be a passion that you have cultivated since your early days or a genuine hobby that yields satisfaction or your professional expertise. The key word is passion: how well you are able to pour it into your pictures, words, videos.. to net the interest of others. Read up, stay abreast with whatever is happening in your area of interest to stay on top of the game

Get the Gameplan

Work on the strategy to fine tune important aspects: what is the message you want to convey, is your choice of words in sync with your target audience; does the time of your post strike bullseye….It is a good idea to get a systematic plan in order that earmarks the frequency, quality, expected reach…of your shout outs. Study the competition, do your research and tweak your schedule accordingly.

Stay Active

In the social media space. Try a couple of channels (like YouTube, Instagram…)in the beginning to work on getting the nuances right and then build upon it gradually. Choose a user handle that engages, if your name is unavailable. For each network that you sign up for, cue in an interesting bio with relevant hashtags and relevant links to your other social media. The idea is to appear as if you are all over, all the time. Choose ‘business’ accounts while setting up your footprint, as this enables you to monetise your posts later

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